Your business deserves great design.

They value professional, beautiful, and strategic design.

Running a business takes energy, time and passion. Your brand & website should be working FOR you, not against you. Through the Custom Brand Design and The Template Shop, I want to provide paths and resources to help your brand grow and thrive. 

My clients have been photographers, wedding professionals, florists, and lawyers... but they all have one thing in common. 

Lauren Reed

I'm a designer with over 5 years of experience designing brands and websites for passionate people with big goals and dreams. 

I believe that the best way to learn is by doing—whether it’s design or anything else. I believe in my clients because I know what it is like to build something from the ground up and the hard work and the passion it requires. 

I live in Northern Michigan with my husband Drew, and we're currently renovating a 1890's Victorian fixer upper about three minutes away from Lake Michigan.

When I’m not at my computer, I love trying new recipes, reading non-fiction, decorating and spending time with my family. 

meet the designer

A few other things


Manistee, Michigan

typical coffee order:

Chestnut Praline Latte

favorite place to work:

At home, in my happy place.

favorite way to unwind:

Playing the piano.

the reading stack

I absolutely love reading books, especially design, non-fiction, and devotional books. Occasionally I  try to pick something random from another genre to keep it interesting. 

what I believe

kindness is always the best way.

Today is a good day to start.

dream big.

Wherever you are, be all there.

" I loved working with Lauren! She took my wide-ranging ideas and created a polished brand for me that fits the feel of my small business now, but has sophistication and a timeless look that will also work with my company as it continues to grow in the future.

She also took the time to work through my ideas objectively and explain what would work best from a design standpoint, something that helped me make the right choice when it came to nailing down a final style." 

Lydia Carns,  The Illustrated Life

"Branding has completely changed the way I make decisions in what I share and represent my business with. 

I’ve gotten SO many compliments on the visible look of everything. 

But the invisible benefit is truly confidence in knowing that I can feel good about sharing those things now." 

Candice Hart,  Pollen & Pastry

"Lauren is patient, easy to work with, and has fantastic design ideas! 

Every time she presented me with design elements it looked professional, polished, and of course styled.

It was like Christmas every time I saw an email from her in my inbox! It’s so pretty and a dream come true!" --Lex

Alexis Pierce, life By Lex PHotography

 © 2019 - Lauren Carns Reed

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